Digital Fair Happening Today At The KICC

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The digital world in Kenya is growing very fast. For this reason there is a fair slatted for the 9th-10th of April which hopes to bring together like-minded individuals at the KICC. This fair hopes to take advantage of the growing market for internet enabled phones and the advantages that come with it.

This fair hopes to attract over 1000 visitors and 50 exhibitors including Safaricom business, Techno Mobile, Nailab, Niaje.com amongst other exhibitors.

The East Africa digital marketing summit is an annual event that is designed to bring together like-minded key players in the field of digital marketing. It is bringing together digital technology providers all under one roof.

The 2nd digital fair focuses on exhibiting digital marketing, media and communication solutions. The theme for this year’s fair is, “digital for effective marketing communication.” Digital marketing show is an annual event designed to bring together key players in the digital marketing space in East Africa and beyond.

Kachwanya Kennedy, chairman of BAKE (Bloggers Association of Kenya) said that, “Digital content generation and distribution is key to organizations as it contributes to transitioning from digital marketing thus opening up the digital space”.

The digital marketing fair being supported by organizations such as BAKE which is supporting the fair for the second year, Public Relations Society of Kenya (PRSK), Marketing Society of Kenya (MSK). The fair has 8 learning session hosted by profound speakers, which will take place in a span of two days.

The fair aims to revolutionize the way people think when it comes to marketing ideas and strategies; create opportunities for networking in the ICT industry, and give information on the new digital marketing trends.

Today is the second day of the fair and you should head down to KICC to find more about digital marketing.

Article by Shelmith Maureen

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